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Virgin trains, Arrive awesome

Virgin Trains are faster and more comfortable than any other transport. You get more from your journey which means you are ready to make the most of your destination. With Virgin Trains, you will Arrive Awesome.

True awesomeness shows in your face – who is more awesome than David Hasslehoff and Wonder Woman?

We won the digital pitch. Coincidence, the ATL agency proposed and deployed almost the same idea!

Agency

Profero
CD: Ben Clapp

Role

Creative

krispy krush, Virgin Trains, Arrive Awesome, concept
krispy krush, Virgin Trains, Arrive Awesome, concept
krispy krush, Virgin Trains, Arrive Awesome, concept

Online

krispy krush, Virgin Trains, Arrive Awesome, family banner
krispy krush, Virgin Trains, Arrive Awesome, family banner
krispy krush, Virgin Trains, Arrive Awesome, single traveller banner
krispy krush, Virgin Trains, Arrive Awesome, single traveller banner
krispy krush, Virgin Trains, Arrive Awesome, business banner
krispy krush, Virgin Trains, Arrive Awesome, business banner
krispy krush, Virgin Trains, Arrive Awesome, business banner
krispy krush, Virgin Trains, Arrive Awesome, business banner
krispykrush, virgin trains, arrive awesome
krispykrush, virgin trains, arrive awesome

In the train

krispy krush, Virgin Trains, Arrive Awesome, App
krispy krush, Virgin Trains, Arrive Awesome, App
krispy krush, Virgin Trains, Arrive Awesome, App

Other activations

krispy krush, Virgin Trains, Arrive Awesome, check screen
krispy krush, Virgin Trains, Arrive Awesome, Branson on YouTube
krispy krush, Virgin Trains, Arrive Awesome, Facebook competition
krispy krush, Virgin Trains, Arrive Awesome, Welcome hologram

PITCH WON

Execution created by the ALT agency – with the same campaign line.

krispy krush, Virgin Trains, Richard Branson
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